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Snapchat Ads Strategies And Affordable SEO Services

Snapchat is considered one of the most popular social media platforms in the world, with a daily average of 293 million active users. Which is a lot of content engagement and sharing per day. 

Its engagement levels are off the hooks, on top of its huge user base. On average a user opens the app around 30 times a day and is used by around 75% of teenagers in the U.S. On a daily basis, there are over 5 billion snaps created. That’s just in one day!

If that’s the case, then why aren’t you seeing any results with the app? Before we look into strategies for Snapchat, you have to make sure that it’s absolutely worth your time to be using Snapchat for your ads.

Why Advertise On Snapchat?

If your brand is appealing to millennials and Gender Z, you should focus on increasing user acquisition, brand awareness, and sales. Why? Because between these two generations Snapchat has over $1 trillion in spending power.

One-third of these users are likely to make a purchase while using their phones. So, the platform is worth taking a second look at. You’re able to see multiple businesses on Snapchat’s inspiration board that has found success by using snap ads.

It’s not a problem if you don’t have $700 to spend on ads, for as little as $5 you’re able to advertise on Snapchat. This way you can test, optimize, and learn with your ads on any budget.

Snapchat also has a partnership with Amazon, therefore, when a user sees a product/service they like they only need to point their cameras at the barcode and long-press the capture button. Easy as that! 

Snapchat will show you a card with a link to the product/service on Amazon. It’s created one of the fastest ways to shop online and for augmented reality eCommerce, Snapchat is one of the frontrunners for sure.

Snapchat Ads And Resources

It can be learned from the experience of there’s anything to be learned about finding success on Snapchat. There are multiple brands that found huge conversion rates by using Snapchat ads, also an increase in on-site sales. 

To help with growing your business you can mimic these strategies that were used, as they’re some of the best resources used by Snapchat:

Adding Polls To Your Snapchat Ads

Why is it important to care about Snapchat poll ads? 

It can increase your views as well as your engagement.

In 9 out of 10 campaigns, polling stickers in story ads increased the views of three-second videos on Instagram. The insights gained from your audience can strengthen your ads and also help you stand out from your competition, potentially increasing your sales.

The downside here is that, unlike Instagram, Snapchat doesn’t have a built-in polling feature. You can however mimic Instagram’s polling success by using an app called Polly, which allows you to create polls and post them to Snapchat and your audience can answer them anonymously.

Link Your Snapchat Ads To Your Landing Page

Once you have the attention of your audience, you should direct them towards the next step, which is your landing page for instance. This is done because you don’t only want your users to watch your ad and scroll on, you want them to take action by going to your sales funnel and creating conversions.

Your landing page is the stand-alone webpage that’s created for an advert campaign or advertising. The goal of this page is usually something like:

  • Email list sign-ups
  • Sales
  • White paper downloads

Depending on your landing page type, you can choose from three different ad links on Snapchat.

More Info On Our Affordable SEO Services

When using our affordable SEO services to get the most out of your SEO abilities and attempts is where you don’t go wrong. Our affordable SEO services are conducted by an expert who is a helpful guide in optimizing your website for better results and higher rankings. 

Careful consideration goes into each and every plan by our affordable SEO services expert with years of experience to help you grow your business. So, contact us today we’re happy to receive your calls and answer any questions you have.