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Money in Adsense – It’s All About Making Money
Making Money with Google AdSense
Google AdSense is one of the most effective means of making money online. However, many affiliate marketers tend to ignore this fact and instead believe that making good money in AdSense is not plausible at all. But if you take a closer look at the picture, there are in fact lots of individuals who are earning up to 5 figure incomes just by AdSense alone.
To make it clearer, here is one interesting fact. In 2011, 28% of Google’s total revenue came from AdSense alone, and this is due to the huge number of companies who chose to advertise their products and/or services through the Google Content Network.
How much money can you earn with AdSense?
Making money in AdSense depends upon the niche you chose. In fact, not every niche has the potential to drive massive income right at your door. This would mean that to make good money through Google AdSense, you will have to be mindful about choosing a niche that’s profitable enough – that is, a niche having keywords that pay $1 or above per click. And if you managed to land on one, then that would mean that you will be earning 68% percent of that click cost or 68 cents per $1 keyword.
If you are wondering how you can spot a profitable niche, then Google’s free Traffic Estimator tool will solve your worries. Through this tool, you will be able to know how much a keyword costs per click along with the frequency of it being clicked. But before you start choosing your niche, it is best to put yourself in the mindset of the advertiser first. As a basic step, you will have to calculate the amount of traffic your keyword will receive each month in case it hits the number 1 spot at Google.
The higher the exact match searches monthly would simply mean the higher amount of traffic to be received in the 1st position. To be precise, a website having a keyword phrase which sits at the 1st spot of Google is likely to receive about 40% of traffic from that search.
If we say that the monthly traffic searches of that keyword phrase are around 1000 a month, and you got a clickthrough rate of 10%, then the calculation would go like this:
40% of 1000 = 400 @ 10 CTR = 40 clicks
So, if the cost-per-click of that keyword is $1, then it means 68 cents per click will be allocated to you, and if 40 is multiplied by .68, the result will be $27.20 for that keyword every month.
Proper placement of your Google AdSense ads
To make good money in AdSense, you must know the essential role of proper ads placement. In fact, proper ads placement is one of the key factors in improving your revenue stream from AdSense. Several studies have already shown that the position of your ads can either make or break your success with making money in AdSense.
Testing which parts on your site the ads should be inserted is necessary, and it all depends upon the type of ads you are using. However, Google has already suggested the right type of placement for your ads, and the diagram can be seen in their AdSense webpage. They have illustrated that the best performing ad blocks are the ones seen before the introduction of your content, on the left sidebar, and on the lower footer. By experimenting certain positions of your ad blocks, you can even improve the chances of them being clicked.
Selecting the colour schemes of your ads
The right colour scheme of your ad blocks is then another important factor to maximise your chances of making money in AdSense. You will have to make your ads blend with your site and make it look as seamless as possible.
This can be done by blending the background of your text ads with the background of your website, as well as blending your ads’ font colour with that of yours. This tactic will make your ad blocks look as if they are a natural part of your content, and it also encourages your readers to click on them.
Maximising your money in AdSense
Without the sufficient amount of traffic, you still can’t be able to make decent money in AdSense. That is why you must maximise your traffic by ranking for several high traffic keywords and through various promotional methods.
The best thing about AdSense though, is that you don’t have to convert the traffic to cash. All you simply need are clicks from your visitors. A few clicks are not bad for a start-up website, and if you’ve seen your CTR growing periodically then it indicates that you can be successful in earning money in AdSense program.